4. Intersport

Summary

The audit results highlight several key areas of strength and improvement across different website categories. The Navigation category is praised for its clear structure and high-contrast elements, though contact information and new product categories could be more prominent. The Category Page excels in product image quality and filtering options but lacks cross-sell items and detailed category descriptions. The Home Page effectively communicates the brand's value proposition and includes strong trust signals, yet purchase incentives could be more visible. The Product Page is well-structured with clear pricing and high-quality images.